How much economic value does Taylor Swift bring to Singapore with 6 concert nights?
Taylor Swift’s The Eras Tour in Singapore is becoming a music event of special interest in Southeast Asia. The female singer born in 1989 had 6 shows at Singapore National Stadium, each night welcoming tens of thousands of spectators.
With her influence, along with “exclusively” performing in Singapore for 6 consecutive nights, many people are curious about the economic value that Taylor Swift brings to this country’s economy?
Taylor Swift is expected to bring billions of dollars to Singapore after The Eras Tour
According to some shared information, the economic value that Taylor Swift’s tour brings to Singapore may exceed the estimated figure of 787 million USD when performing in Australia on 3 days February 16, 17, 18. By performing in Singapore for 6 days, this movie’s revenue will probably double to more than 1.5 billion USD.
Previously, with 4 days of performing in Japan, the “You Belong With Me” singer generated more than 226 million USD in revenue for the land of the rising sun.
Taylor Swift’s appeal is extremely large in the countries where she performs
Taylor Swift only performed in one Southeast Asian country, Singapore. Singapore’s CNA page estimates that the total amount this country spent on all 6 of Taylor Swift’s concerts is about 2-3 million USD. However, Singaporean officials affirmed that the economic benefits brought to Singapore are more important and significantly larger than the amount of money spent.
This was proven when not only Singaporeans but also Taylor Swift fans in many other countries flocked to watch The Eras Tour, including many Vietnamese audiences. From there, promoting other activities such as tourism, restaurants, hotels, public services, commerce…
Many celebrities also came to Singapore to watch The Eras Tour concert
Demand for air tickets and hotel rooms in Singapore increased sharply during Taylor Swift’s performance. According to statistics, the increase has reached 30%. Many hotels “grasp the trend”, offering booking packages based on the names of this female singer’s songs such as “Shake It Off”, “Stay Stay Stay”… They even provide additional transportation services. Pick up and tickets to tourist attractions in Singapore. Services related to Taylor Swift are always “sold out”.
Airlines also increased flights, especially flights from Southeast Asian countries to Singapore. Even Philippine airline Cebu Pacific changed the flight number to Singapore to “1989” according to Taylor Swift’s year of birth from March 1-9 to “catch the trend” with passengers going to see The Eras Tour concert. .
Taylor Swift’s 6-night concert schedule in Singapore
After 3 shows on March 2, 3, 4, Taylor Swift will have 3 more shows in Singapore on March 7, 8, and 9. When Taylor Swift’s Singapore tour ends, we will learn how “huge” the total economic value this 35-year-old singer has brought to the lion island nation is!